JURNAL ILMU EKONOMI (MANAJEMEN PERUSAHAAN) DAN BISNIS https://jurnal.stie-muarateweh.ac.id/index.php/JIMB <p>Jurnal ini memuat informasi hasil kegiatan penelitian pemikiran konseptual di bidang ilmu manajemen Perusahaan secara umum dan bisnis, jurnal ini diperuntukkan bagi dosen, peneliti, serta aktivis yang ingin mengkaji lebih dalam tentang manajemen</p> Sekolah Tinggi Ilmu Ekonomi Muara Teweh en-US JURNAL ILMU EKONOMI (MANAJEMEN PERUSAHAAN) DAN BISNIS 2614-2368 PENGARUH MOTIVASI USAHA DAN LOKASI USAHA TERHADAP KEBERHASILAN USAHA https://jurnal.stie-muarateweh.ac.id/index.php/JIMB/article/view/218 <p><em>The purpose of this study was to determine the importance of analyzing and proving the effect of business motivation and business location on the success of the study effort at the Muara Teweh herbal medicine trader.</em></p> <p><em>The method used in this research is quantitative data analysis techniques using SPSS Version 25, the sample used is the Jamu Muara Teweh traders as many as 31 people.</em></p> <p><em>Where what we get we do data analysis and we attach to this research. The research was conducted in Muara Tewehfor 1 month.</em></p> <p><em>The results of this study are that business motivation and business location have a simultaneous and partial significant effect on business success, while the effect of business location has a more dominant influence than business motivation.</em></p> Rima Puspita Akhmad Fiqri Copyright (c) 2022 JURNAL ILMU EKONOMI (MANAJEMEN PERUSAHAAN) DAN BISNIS 2022-09-05 2022-09-05 6 02 10.51512/jimb.v6i02.218 ANALISIS KEBIJAKAN MOTIVASI FINANSIAL DAN NON FINANSIAL DALAM MENINGKATKAN PRODUKTIVITAS KERJA KARYAWAN PADA APOTEK ALIKA FARMA MUARA TEWEH https://jurnal.stie-muarateweh.ac.id/index.php/JIMB/article/view/203 <p style="margin: 0cm; text-align: justify;"><em><span lang="EN-US" style="color: black;">This study aims to analyze financial and non-financial motivation policies in improving employee work productivity at Alika Farma Pharmacy Muara Teweh. The research method used was descriptive qualitative through interviews, observation, and documentation, involving all 7 employees as the sample. The findings indicate that financial motivation in the form of salaries, wages, and bonuses has not met employee expectations, while non-financial motivation such as work environment, recognition, training, and social security are also not optimal. These conditions lead to low employee productivity, service delays, and decreased job satisfaction. It is recommended that Alika Farma Pharmacy improve financial motivation policies according to wage standards, provide fair rewards, enhance the work environment, and ensure employee social security to increase work productivity.</span></em></p> Boby Saputra Boby Copyright (c) 2022 JURNAL ILMU EKONOMI (MANAJEMEN PERUSAHAAN) DAN BISNIS 2022-09-05 2022-09-05 6 02 10.51512/jimb.v6i02.203 PENGARUH KEMAMPUAN, DISIPLIN KERJA DAN BUDAYA ORGANISASI TERHADAP PRESTASI KERJA DAN KINERJA ORGANISASI PADA SEKRETARIAT DAERAH KABUPATEN BARITO UTARA https://jurnal.stie-muarateweh.ac.id/index.php/JIMB/article/view/219 <p><em>This study aims to examine: (a) The effect of ability on work performance, (b) The effect of work discipline on work performance, (c) The influence of organizational culture on work performance, (d) The effect of ability on organizational performance (e) The effect of work discipline on work performance. organizational performance (f) the influence of organizational culture on organizational performance and (g) the influence of work performance on organizational performance at the Regional Secretariat of East Barito Regency</em></p> <p><em>The population in this study were 88 employees of the Regional Secretariat of East Barito Regency, the data were taken by means of a questionnaire distributed to respondents and tested the instrument through validity and reliability tests. Meanwhile, the data were analyzed using the PLS version 3.2.7 application.</em></p> <p><em>The results showed: (a) ability has a positive and significant impact on work performance, (b) work discipline has no effect on work performance, (c) organizational culture has a positive and significant effect on work performance, (d) ability has a positive and significant effect on performance. organization (e) work discipline has no effect on organizational performance (f) organizational culture has a positive and significant effect on organizational performance and (g) work performance has a positive and significant effect on organizational performance at the Regional Secretariat of East Barito Regency</em></p> Arsuni Arsuni Copyright (c) 2022 JURNAL ILMU EKONOMI (MANAJEMEN PERUSAHAAN) DAN BISNIS 2022-09-05 2022-09-05 6 02 10.51512/jimb.v6i02.219 STRATEGI PEMASARAN BARANG DI TOKO HANDAYANI DI KELURAHAN BALANDAI KECAMATAN TEWEH TENGAH KABUPATEN BARITO UTARA https://jurnal.stie-muarateweh.ac.id/index.php/JIMB/article/view/211 <p><em>This study aims to determine the marketing strategy implemented at Handayani Store in Balandai Village, Bara District, Palopo City. The focus of the study is to understand how the store designs and implements marketing strategies to attract and retain customers amidst existing market competition. This research method uses a qualitative descriptive approach at Handayani Store in Palopo City. Primary data sources include observations, interviews, and documentation, as well as secondary data sources from the literature and previous research. Data analysis was conducted through data reduction, presentation, triangulation, and drawing conclusions to identify patterns and meaning. The results indicate that Handayani Store uses a marketing strategy focused on meeting consumer needs by providing a complete product range at competitive prices. Promotions are limited and emphasize responsive service and a strategic location. In conclusion, the implemented marketing strategy is quite effective in increasing purchasing interest and customer loyalty. However, product differentiation and promotional development are recommended to further enhance competitiveness.</em></p> Rae Shita Copyright (c) 2022 JURNAL ILMU EKONOMI (MANAJEMEN PERUSAHAAN) DAN BISNIS 2022-09-05 2022-09-05 6 02 10.51512/jimb.v6i02.211