PENGARUH MOTIVASI USAHA DAN LOKASI USAHA TERHADAP KEBERHASILAN USAHA

Authors

  • Rima Puspita
  • Akhmad Fiqri

DOI:

https://doi.org/10.51512/jimb.v6i02.218

Keywords:

Business Motivation, Business Location, Business Success

Abstract

The purpose of this study was to determine the importance of analyzing and proving the effect of business motivation and business location on the success of the study effort at the Muara Teweh herbal medicine trader.

The method used in this research is quantitative data analysis techniques using SPSS Version 25, the sample used is the Jamu Muara Teweh traders as many as 31 people.

Where what we get we do data analysis and we attach to this research. The research was conducted in Muara Tewehfor 1 month.

The results of this study are that business motivation and business location have a simultaneous and partial significant effect on business success, while the effect of business location has a more dominant influence than business motivation.

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Published

2022-09-05